Empathy Challenge

Entrepreneurial Culture

Empathy Map

  • Level B1
  • Language
  • Economics
  • Personal development
  • short


Target group:
Students at Upper Secondary Level (Level B1)

Core Idea:
Empathy plays a crucial role in business, as the examples Nike and LEGO illustrate. Those who analyse the way their target clientele group thinks and feels have better chances of success. In order to understand this, students use key questions to create an Empathy Map for their own innovative idea.

Core Competences:
Empathy, changing one’s perspective


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Teaching materials

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Mind & Body

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